Kazuya Kagami never goes anywhere without the precious "Sakura Obi" his mother gave him. One day a beautiful, kimono-clad girl named Kiriha appeared before him. Kiriha naturally began to live with Kazuya in his room. Then there's Chisato, Kazuya's childhood friend with glasses and a ponytail, who meddles in his affairs. Soon there's also an overprotective older sister who seems to want to take baths with him. Jumble in a huge-chested priestess, a good-looking sorceress named Kokuyoura, beautiful women, and hot girls, and Kazuya's happy, embarrassing, confusing life begins…

In Japanese folklore, a "tsukumogami" is an object that has gained a soul, becoming alive and self-aware. There are two types of tsukumogami: the mature "tsugumomo," who have developed through long years of harmony with their owners, and the aberrant "amasogi," premature spirits that are only born to grant the destructive wishes of certain people.

Kazuya Kagami has never gone without his mother's obi after her death. Be it at home or school, he keeps it safe with him at all times. One day, he nearly loses his life when a wig amasogi attacks him. When all seems to be over, his treasured obi defends him, transforming into a beautiful girl. She introduces herself as Kiriha, a tsugumomo owned by Kazuya's mother.

With Kiriha's arrival, Kazuya enters a reality he has never seen before, a world with gods and tsukumogami.

The anime takes place in a world that long ago featured the existence of magic, but has long since lost that ability. The story begins when the very normal high school student Mangetsu Kohinata meets Shingetsu Ernesta Fukami, who has migrated back to Japan from Germany, on a night with a full moon.

The hyperactive teenage scuba diver, Hikari Kohinata, lives in a small town near the sea. On her first day of high school she meets the shy transfer student, Futaba Oki, who is struggling to find a place after moving away from Tokyo. Hikari takes the lead, dragging Futaba into her hijinx, and the two soon become close friends

Hikari Kohinata is an overwhelmingly cheerful and outgoing 15-year-old girl who has spent all her life in a small and beautiful seaside town on the Izu Peninsula. On the first day of high school, she meets Futaba Oki, a slightly introverted girl who has just moved from Tokyo. Before she knows it, Futaba gets dragged along into Hikari's passion for scuba diving. And from there Futaba gradually starts to come out of her shell, and learns how to take challenges and dive into the ocean of life.

Hiromi Maiharu has moved from Nagasaki to Kamakura to attend high school. Her new residence means a new school and new friends, and all of her exciting new encounters from day to day happen when she's on her bicycle! Kamakura is the stage for these high school girls who have devoted their youth to cycling!

Hiromi Maiharu ist zu Beginn des neuen Oberschuljahres von Nagasaki nach Kamakura umgezogen. Kamakura hat eine wunderschöne, bergige Landschaft mit Blick auf das Meer und den Fuji. Obwohl Hiromi schon lange nicht mehr Fahrrad gefahren ist, versucht sie an ihrem ersten Schultag mit dem Rad zur Schule zu gelangen. Auf dem Weg zur Schule trifft sie Tomoe Akizuki, die ihr beibringt, wie man richtig Fahrrad fährt. Es stellt sich heraus, dass Tomoe und Hiromi in derselben Klasse sind und dass ihr Lehrer auch ein Radfahrer ist. Nun beginnt Hiromis aufregendes Oberschulleben mit vielen neuen Freunden.

This is Meiro-machi (Labyrinth Town), the town of fortune-telling. In town, there is a fortune-telling shop called Urara, where girls aspiring to be fortune-tellers come from all over the country. Chiya, who was raised in the mountains, comes to the town with a purpose, but what is it exactly? There, she meets Kon who is always serious, Koume who loves all things western, and the shy Nono. Their fun days of living together as apprentice fortune-tellers are about to begin.