foryou

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Our new For You algorithm is pretty complex, so we created this infographic to make it easier to understand!

#Loops #ForYou #TikTok #EthicalAlgorithms

How the Loops For You Algorithm works, it visualizes how the platform selects videos for users when using the For You feed. It shows a flowchart starting from a user request, branching based on whether the user is new (receiving a "Popular & Discovery Focus") or returning (receiving a "Personalized Focus"). Three content sources—Personalized, Popular, and Discovery streams—are filtered for hidden creators or already-seen content and fed into a central Scoring & Ranking Engine chip icon. Below this engine, a pie chart details the scoring weights: Engagement (35%), Personalization (30%), Freshness (25%), and Creator Quality (10%). The engine outputs the final "Ranked 'For You' Feed." A feedback loop shows user actions updating interest data for future recommendations. A prominent section in the bottom right emphasizes User Control with a trash can icon, stating users can "Clear Recommendation Data at Any Time (Resets Interests & Hidden Creators).

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